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APPAREL INTERVIEW:

Enrico Silvestrin,
VJ/Host/Musician, Rome [IT]

 

Enrico Silvestrin is a significant figure in the Italian music community. That's how we see it. A musician and MTV VJ during the broadcaster's golden years, an actor, and now highly engaged with his Twitch channel, Silvestream, he strives to be a contemporary musical guide. An ambassador of beautiful, thought-provoking (and new) music, with a penchant for Rock n' Roll, he stands as a reference for the thousands who follow him daily. He takes his listeners on a journey to discover fresh and often off-the-radar sounds, never sparing an honest, clear, and well-informed opinion on the state of the music industry, culture, and entertainment. In today's music ecosystem, dominated by nepotistic and appearance-driven dynamics, individuals like Enrico are truly essential. Therefore, we invited him to engage in a two-hour video call for a chat. We discussed many things, some more intimate than others, which we won't list in this introduction, but we'd be delighted if you'd like to read about them in this beautiful and interesting interview!

 
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Enrico Silvestrin Q&A

 

-Ciao Enrico! We’re so glad to have your here and we can’t wait to hear your thoughts on our curious questions. Let’s start. How challenging has it been (if at all) to gather a community around your Twitch channel? Tell us -more broadly- about your personal experience in the world of modern media.

- Hello guys, my pleasure to be here with you. Starting out was mad tough, had to build my community from scratch. On the web, even if you got a face people recognise, what really matters is credibility and that's built through grinding hard, dedication, and word of mouth from the folks slowly gathering around your channel. Sure, there are other tools like social networks to expand the community, but you're talking to someone who shut them all down last summer – felt like quitting smoking, drinking, and doing drugs all at once! Total liberation move! I wanted this new communication approach to vibe with what I was getting into at that moment, constantly calling out social media and its dynamics, mainly for the messed-up impact on the music scene. So it has also been a choice of consistency. Getting into the new medium was eye-opening and one myth I smashed right away is that if you promote alternative music, your followers will all be into that scene. For music, there ain't no user base like gaming, 'cause music ain't a trend to ride but a cheerful background for those doing something else. Another myth is that if you're famous, you'll have big numbers from the get-go – total BS, at least in my case. I come from a world (TV and radio) mostly deserted by young people. Plus, in Italy, music is often seen as part of the cultural world, hence heavy, no longer just entertainment. Today, short and instant content wins. During the pandemic, I found out Twitch worked well for what I wanted to do, but I'd been streaming way before that. I dipped into YouTube with "Home Sessions" (chats and live sessions with some amazing musicians) on my YT channel and Repubblica in 2014. Eventually, I realised the "live" part was more me, but the audience was limited. I quickly figured out that in order to elevate my message's quality, I had to stop trying to please everyone and do what I felt like doing for the people following me. Online, the more you try to please everyone, the more everyone's dissatisfied! Hence, I decided to start dropping new music all the time, even when my followers were just stuck in the nostalgia zone. The vast majority of ‘em had a 20-year gap in musical memory, so I needed to wake them up, rebuild trust in current music through listening, get 'em hyped again about the passion of discovery. My channel became a music exploration hub from the jump. When I saw the audience getting led by the vibe, I started gaining a following of grateful peeps. Those who stuck with me often call themselves "experts," but really, they're just "music enthusiasts" needing someone to guide 'em to new stuff. When these folks, inspired by my message, started “walking” on their own, that's when the real community formed! As for those stuck in the past, instead of claiming to be purists, they might as well call themselves lazy…

 

 

 
 

-That there's more freedom to express oneself on a platform like Twitch is a given. But, with your extensive multimedia work experience, is Twitch really the best media you've come across?

- Let's just say it's not just about Twitch. In general, on platforms that allow live streaming, you can flip the switch whenever you want, so you're way more free. I can confidently say that, for my needs, Twitch is definitely the best, even though it has a major flaw: it's designed as a closed system, there's no discoverability. Unlike YouTube, where the algorithm pushes your content to reach other users within the system, Twitch operates more on word of mouth. So, in a way, you gotta know what you’re looking for in order to research and discover. An important reflection on freedom of expression is related to the absurd notion that folks like me are still considered as some kind of web pirates sneakily playing music. In reality, those in my line of work are running a healthy promotion for artists who might not get any popularity otherwise. You have no idea how many musicians used to write to me in the past, even before Twitch, and how many still do, thanking me and asking how I came across their stuff. Essentially, through featuring their work on my program, I boost their Spotify, and that's a beautiful and crucial thing that should be normalised, also because I’m offering a free and spontaneous service. There's a big difference between pushing Pop tunes for a big radio's agenda and working in the alternative scene, indirectly promoting at a grassroots level, which is crucial for many newcomers to the scene. We're slaves to the old-school publishing game in an unsustainable way! It's insane that I have to send twenty emails a day to get clearance from song publishers for the tracks I play on the channel, and sometimes they even ask for money to do it. It's madness! There's a colossal gap between the fluidity of these new communication channels and the antiquated, slow-moving machinery that runs the music world. All this being said, I'd never go back to a radio station where they tell me what to play. Freedom, when you know you've earned it, needs to be acknowledged and protected.

 
 

-Let's dive into the nitty-gritty of your "new job”. Being live six days a week from home, how do you prep? How much time do you dedicate to checking out fresh music, and where do you source it?

- First off, anyone thinking working from home ain't real work hasn't got a clue (laughs, note by the editor). I'm grinding a ton, averaging around ten hours a day. Besides the two hours on air, there's the time I put into listening to new tunes, the backbone of what I do. Today, for instance, I wrapped up my listening session just before going live, starting around 9 AM (about four hours). I do it on Spotify, which, as far as I'm concerned, is the only legit platform for music discovery. Checking Spotify's new releases is a sacred ritual for me, and I complement it mostly with Bandcamp. I've got a crazy long list of artists I follow on all platforms, so every day, I sift through around thirty songs or more. I'm really on the fresh daily vibes, and while I'm listening, I'm setting up lights, graphics, and keeping tabs on the major news with my massive RSS aggregator, covering all the relevant music outlets worldwide, plus a section for entertainment/music industry/cultural news.

 
 

 

Enrico Silvestrin Q&A

 

-Ciao Enrico! We’re so glad to have your here and we can’t wait to hear your thoughts on our curious questions. Let’s start. How challenging has it been (if at all) to gather a community around your Twitch channel? Tell us -more broadly- about your personal experience in the world of modern media.

- Hello guys, my pleasure to be here with you. Starting out was mad tough, had to build my community from scratch. On the web, even if you got a face people recognise, what really matters is credibility and that's built through grinding hard, dedication, and word of mouth from the folks slowly gathering around your channel. Sure, there are other tools like social networks to expand the community, but you're talking to someone who shut them all down last summer – felt like quitting smoking, drinking, and doing drugs all at once! Total liberation move! I wanted this new communication approach to vibe with what I was getting into at that moment, constantly calling out social media and its dynamics, mainly for the messed-up impact on the music scene. So it has also been a choice of consistency. Getting into the new medium was eye-opening and one myth I smashed right away is that if you promote alternative music, your followers will all be into that scene. For music, there ain't no user base like gaming, 'cause music ain't a trend to ride but a cheerful background for those doing something else. Another myth is that if you're famous, you'll have big numbers from the get-go – total BS, at least in my case. I come from a world (TV and radio) mostly deserted by young people. Plus, in Italy, music is often seen as part of the cultural world, hence heavy, no longer just entertainment. Today, short and instant content wins. During the pandemic, I found out Twitch worked well for what I wanted to do, but I'd been streaming way before that. I dipped into YouTube with "Home Sessions" (chats and live sessions with some amazing musicians) on my YT channel and Repubblica in 2014. Eventually, I realised the "live" part was more me, but the audience was limited. I quickly figured out that in order to elevate my message's quality, I had to stop trying to please everyone and do what I felt like doing for the people following me. Online, the more you try to please everyone, the more everyone's dissatisfied! Hence, I decided to start dropping new music all the time, even when my followers were just stuck in the nostalgia zone. The vast majority of ‘em had a 20-year gap in musical memory, so I needed to wake them up, rebuild trust in current music through listening, get 'em hyped again about the passion of discovery. My channel became a music exploration hub from the jump. When I saw the audience getting led by the vibe, I started gaining a following of grateful peeps. Those who stuck with me often call themselves "experts," but really, they're just "music enthusiasts" needing someone to guide 'em to new stuff. When these folks, inspired by my message, started “walking” on their own, that's when the real community formed! As for those stuck in the past, instead of claiming to be purists, they might as well call themselves lazy…

 

 

-Let's dive into the nitty-gritty of your "new job”. Being live six days a week from home, how do you prep? How much time do you dedicate to checking out fresh music, and where do you source it?

- First off, anyone thinking working from home ain't real work hasn't got a clue (laughs, note by the editor). I'm grinding a ton, averaging around ten hours a day. Besides the two hours on air, there's the time I put into listening to new tunes, the backbone of what I do. Today, for instance, I wrapped up my listening session just before going live, starting around 9 AM (about four hours). I do it on Spotify, which, as far as I'm concerned, is the only legit platform for music discovery. Checking Spotify's new releases is a sacred ritual for me, and I complement it mostly with Bandcamp. I've got a crazy long list of artists I follow on all platforms, so every day, I sift through around thirty songs or more. I'm really on the fresh daily vibes, and while I'm listening, I'm setting up lights, graphics, and keeping tabs on the major news with my massive RSS aggregator, covering all the relevant music outlets worldwide, plus a section for entertainment/music industry/cultural news.

 

-That there's more freedom to express oneself on a platform like Twitch is a given. But, with your extensive multimedia work experience, is Twitch really the best media you've come across?

- Let's just say it's not just about Twitch. In general, on platforms that allow live streaming, you can flip the switch whenever you want, so you're way more free. I can confidently say that, for my needs, Twitch is definitely the best, even though it has a major flaw: it's designed as a closed system, there's no discoverability. Unlike YouTube, where the algorithm pushes your content to reach other users within the system, Twitch operates more on word of mouth. So, in a way, you gotta know what you’re looking for in order to research and discover. An important reflection on freedom of expression is related to the absurd notion that folks like me are still considered as some kind of web pirates sneakily playing music. In reality, those in my line of work are running a healthy promotion for artists who might not get any popularity otherwise. You have no idea how many musicians used to write to me in the past, even before Twitch, and how many still do, thanking me and asking how I came across their stuff. Essentially, through featuring their work on my program, I boost their Spotify, and that's a beautiful and crucial thing that should be normalised, also because I’m offering a free and spontaneous service. There's a big difference between pushing Pop tunes for a big radio's agenda and working in the alternative scene, indirectly promoting at a grassroots level, which is crucial for many newcomers to the scene. We're slaves to the old-school publishing game in an unsustainable way! It's insane that I have to send twenty emails a day to get clearance from song publishers for the tracks I play on the channel, and sometimes they even ask for money to do it. It's madness! There's a colossal gap between the fluidity of these new communication channels and the antiquated, slow-moving machinery that runs the music world. All this being said, I'd never go back to a radio station where they tell me what to play. Freedom, when you know you've earned it, needs to be acknowledged and protected.

 
 
 

-Now, let's rewind a bit and talk about your past since you've painted a vivid picture of your present. Having gone through the classical high school experience (Liceo Classico), just like the one writing this, we’re curious to know what do you carry from that school journey, especially in terms of so-called artistic subjects?

- First off, the high school I attended, Liceo Classico Orazio in Rome, now has a linguistic option, which it didn't back then. I'd probably have gone for it, especially since I later started studying languages at university before switching to the music and entertainment department. As for music and English, perhaps my strongest suits, the classical education didn't contribute much. Playing the “Mulino Bianco” jingle on a baroque Aulos flute didn't exactly propel my artistic growth... Same goes for English, a subject I wasn't even excelling in. I was bouncing between a five and a six (B/B-). But when it comes to culture and historical-literary knowledge, well, I owe that to the classical background. Subjects like philosophy, history, and literature truly changed my life. What that kind of school gives you, more than others, is the seriousness in the classroom. The educational setup gives you an extra gear. In general, it seems the school system needs a bit of a refresh, as I see with my son currently in middle school. I don't even know what generation we can tag kids his age, but they're certainly a generation that'll have to fight tooth and nail for their future, and I believe my generation is the most to blame for the current state of degradation of our humanity. We haven't been generous or good teachers. We've become narcissists with a Peter Pan syndrome. As soon as social media took center stage, out of a desire to still exist, to be seen and not fade away, we started competing with the young ones: moms with teenage daughters, dads with twenty-year-old sons. We messed it all up, and I fear our kids' future won't be a walk in the park.



-Let's talk about when the future seemed perhaps a little bit brighter. You went to London to work for MTV at a very young age. Can you share what London was like in the nineties, amidst new music, work, dreams, and discoveries?

- I arrived in London at 22, but I had been hanging around there for a year because my then-girlfriend had moved there. I stayed from '94 to '97, and those were just insane years, especially musically—BritPop, Shoegaze, Trip-Hop, Electronica, the Manchester scene—proper mad years… London teaches you that acting cool won't get you anywhere; nobody's checking for you. People march to their own beat, not out of ego but due to a mindset that reflects more on the inside than the outside. It was a time when even how you dressed was pretty much dictated by the music you listened to. The lesson London taught me is to always stay active, always try to do something humbly and committed, all this in a highly competitive environment. The only people I met doing nothing were rich Italians living in posh areas, freeloading off their parents. It's a city that pushes you to take responsibility for yourself, a place where merit, unlike in Italy, really matters. If you're good and eager, you'll find the opportunity to do what you want to do. I got to MTV through some cosmic alignment, for a very serious audition involving interviewing an artist (something I'd never done) and presenting segments/news in a very realistic TV program simulation. I thought I was the only contender, but once there, I realised there were many of us in the competition, which freaked me out. I saw them all as way cooler than me, but in the end, I got the job. I did just a week of trial with a supervisor, and then I had to walk on my own, starting to write my scripts from the get-go. This approach made me extremely accountable, and I'm convinced it was this straightforward yet self-accountable work approach that made MTV of those years such a unique broadcaster. Everyone who worked there wrote their own scripts, contributing their spontaneous creative input without needing permission from any higher-ups. Everyone from a different country and with different personalities. We were left to our own devices to the point that I had to do my own makeup and hair! On the contrary, one of the biggest flaws of MTV Italy was the homogenisation of the VJ role: everyone dressed more or less the same, with scripts written by the authors. This flattened the cultural content a lot. So, when I returned to Italy, I must say the impact was quite shocking, especially at RAI where nothing of what I just described was present; in fact, it was the opposite. It was a bitter realisation and that's why today I value my freedom so much. Another thing I miss is being in a city that's a global cultural hub. A place where there's an interesting concert every night. It's a place where music is a primary good, and public and private enterprises encourage people to make music. I remember that at every concert, whether ours or other bands', label A&R reps were present, scouting for new talent, because the labels forced them to be, to fulfil the only activity essential for the development of the music industry: talent scouting! I tell this because today, I try to bring some of that experience into my work, attempting to create an "alternative" which I find essential for the development of the cultural environment. I think it's a duty.

 
 
 

-We have a curiosity about musical instruments since you're a multi-instrumentalist. Since learning an instrument is often a journey during which you experience a broad spectrum of sensations (positive or less positive), which musical instrument has allowed you to feel the most emotions?

- Definitely guitar and piano. Piano was the first, then came the guitar, which I learned on my own and allowed me to take my music on the road more easily, even from a purely logistical standpoint. However, if I were to say which instrument gave me a more visceral and physical connection, it's definitely the drums. Initially, not having a drum kit, I played with sticks on the piano stool... Then, I must say that learning to use a computer to make music, understanding its secrets and studio tools, opened up a world and completely captivated me. At that point, I realised I could do more or less what I wanted with no limits.

 
 
 
We're approaching the end of our chat and we'd like to hit you with some rapid-fire questions. We ask these same questions to professionals in the music world who rely on us for a self-branding service we've been offering for years. Don't worry, no one here wants to profile you hahaha; we're just trying to understand some of your attitudes/preferences based on these easy and light questions. Let's start!
 
 

-If you were a geometric shape, what shape would you be?

- Rhombus! Always fascinated me, even as a clothing pattern.



-If you were an object?

- I'd like to be a magnet.



-If you were a work of art, which one would you be?

- Well, I love contrasts, but I like to think I have a fairly strong aesthetic canon. I'd say a work by Magritte!



-If you were a city, which city would you be?

- Berlin. A city that absorbs different cultures but continues to form a precise identity. I believe for the past fifteen years, Berlin has had no rivals from many points of view.



-If you were an animal, which animal would you be?

- A cat... No, wait! The cat is curious (a trait I have) but very suspicious. I'd like to be a curious but not overly cautious animal... A dog! I have two French bulldogs, which belong to my partner, but of course I feel like they’re mine too now.



-Stage or studio?

- Stage. Because if you're on stage, it means you have an audience in some way, while the studio doesn’t necessarily involve an audience.



-Guitar or drums?

- Drums. Although, while the guitar can exist without drums, drums without guitar, let's say, struggle a bit... But at 51, I must say I still have a strong desire for dynamism, so I'll take the drums.



-Fish or meat?

- Fish!



-Day or night?

- Day.



-Wine or beer?

- I'm for beer!



-MTV or Twitch?

- Twitch (laughs, editor's note). But what I do today would never have existed without the MTV of that time. Wait, I'll change my answer and say MTV because the MTV I worked for involved a professionalism that Twitch still doesn't have today.



-Freshness of recklessness or wisdom of experience?

- (laughs again, editor's note) The wisdom of experience! Because experience doesn't stop you from being daring; you just do it more consciously. When I was a kid, I missed out on a lot of things because I couldn't grasp them, whereas at my age, my taste is more developed; it's just that you're physically a wreck (hahah)! But since your question is related to the brain, I say wisdom. With my current mindset, I would probably have had a different kind of career. Many of the things I did compromised a more linear path, although I'm very happy with what I've done.



-We asked ChatGPT to ask you a question; here's what came out (in its own words…).

- First of all, thanks ChatGPT. I'm very curious...



-“Hi Enrico Silvestrin, if you could choose a historical figure or an artist to spend a day discussing any topic, who would you choose and why?”

- Wow. John Lennon! Instinctively him, because he's the first name that came to mind hearing the question. But yeah, him. I would love to spend a day with him and understand his contradictions, his complexities. I'd like to discuss many things with him, like living in an antagonistic way, without masters, free… I’m sure we’d share many interesting opinions.



-Last question. If there were a Ministry of Music in Italy, and in the future, when you're older, you were made the minister, what would be the first two things you'd do? (You have to add and remove one thing).

- I would force record labels to have an A&R team to go out in the field and, like big enterprises with managers, fire them if they haven't signed a predetermined number of bands by the end of the month/year! I'd pre-select them, but I'd choose a hundred, to be divided among the major labels, which are three, so in the end, the distribution would be a bit unfair (hahah). This would force the music world to interact with local scenes, making venues reopen. Rehearsal spaces would come back, new musicians, new bands instead of just solo acts, and all those YouTubers w***ers making technical videos about stuff that no one cares about would die off. Regarding what to remove, I would immediately fire all art-directors who impose their political dogmas and playlists at the TV and radio level. I would mandate that speakers and presenters themselves be the artistic directors! It would also be a very cost-effective process. That's my government program : )



-Enrico, thank you for being with us. We hope the inputs and ideas you shared today with us will make the readers think, even if just for a second, that an alternative is there for the take. It's been so much fun!

- It's been a true pleasure for me too! Anytime guys. Thank you, and see you soon.

 

-Now, let's rewind a bit and talk about your past since you've painted a vivid picture of your present. Having gone through the classical high school experience (Liceo Classico), just like the one writing this, we’re curious to know what do you carry from that school journey, especially in terms of so-called artistic subjects?

- First off, the high school I attended, Liceo Classico Orazio in Rome, now has a linguistic option, which it didn't back then. I'd probably have gone for it, especially since I later started studying languages at university before switching to the music and entertainment department. As for music and English, perhaps my strongest suits, the classical education didn't contribute much. Playing the “Mulino Bianco” jingle on a baroque Aulos flute didn't exactly propel my artistic growth... Same goes for English, a subject I wasn't even excelling in. I was bouncing between a five and a six (B/B-). But when it comes to culture and historical-literary knowledge, well, I owe that to the classical background. Subjects like philosophy, history, and literature truly changed my life. What that kind of school gives you, more than others, is the seriousness in the classroom. The educational setup gives you an extra gear. In general, it seems the school system needs a bit of a refresh, as I see with my son currently in middle school. I don't even know what generation we can tag kids his age, but they're certainly a generation that'll have to fight tooth and nail for their future, and I believe my generation is the most to blame for the current state of degradation of our humanity. We haven't been generous or good teachers. We've become narcissists with a Peter Pan syndrome. As soon as social media took center stage, out of a desire to still exist, to be seen and not fade away, we started competing with the young ones: moms with teenage daughters, dads with twenty-year-old sons. We messed it all up, and I fear our kids' future won't be a walk in the park.



-Let's talk about when the future seemed perhaps a little bit brighter. You went to London to work for MTV at a very young age. Can you share what London was like in the nineties, amidst new music, work, dreams, and discoveries?

- I arrived in London at 22, but I had been hanging around there for a year because my then-girlfriend had moved there. I stayed from '94 to '97, and those were just insane years, especially musically—BritPop, Shoegaze, Trip-Hop, Electronica, the Manchester scene—proper mad years… London teaches you that acting cool won't get you anywhere; nobody's checking for you. People march to their own beat, not out of ego but due to a mindset that reflects more on the inside than the outside. It was a time when even how you dressed was pretty much dictated by the music you listened to. The lesson London taught me is to always stay active, always try to do something humbly and committed, all this in a highly competitive environment. The only people I met doing nothing were rich Italians living in posh areas, freeloading off their parents. It's a city that pushes you to take responsibility for yourself, a place where merit, unlike in Italy, really matters. If you're good and eager, you'll find the opportunity to do what you want to do. I got to MTV through some cosmic alignment, for a very serious audition involving interviewing an artist (something I'd never done) and presenting segments/news in a very realistic TV program simulation. I thought I was the only contender, but once there, I realised there were many of us in the competition, which freaked me out. I saw them all as way cooler than me, but in the end, I got the job. I did just a week of trial with a supervisor, and then I had to walk on my own, starting to write my scripts from the get-go. This approach made me extremely accountable, and I'm convinced it was this straightforward yet self-accountable work approach that made MTV of those years such a unique broadcaster. Everyone who worked there wrote their own scripts, contributing their spontaneous creative input without needing permission from any higher-ups. Everyone from a different country and with different personalities. We were left to our own devices to the point that I had to do my own makeup and hair! On the contrary, one of the biggest flaws of MTV Italy was the homogenisation of the VJ role: everyone dressed more or less the same, with scripts written by the authors. This flattened the cultural content a lot. So, when I returned to Italy, I must say the impact was quite shocking, especially at RAI where nothing of what I just described was present; in fact, it was the opposite. It was a bitter realisation and that's why today I value my freedom so much. Another thing I miss is being in a city that's a global cultural hub. A place where there's an interesting concert every night. It's a place where music is a primary good, and public and private enterprises encourage people to make music. I remember that at every concert, whether ours or other bands', label A&R reps were present, scouting for new talent, because the labels forced them to be, to fulfil the only activity essential for the development of the music industry: talent scouting! I tell this because today, I try to bring some of that experience into my work, attempting to create an "alternative" which I find essential for the development of the cultural environment. I think it's a duty.

 
 
 

-We have a curiosity about musical instruments since you're a multi-instrumentalist. Since learning an instrument is often a journey during which you experience a broad spectrum of sensations (positive or less positive), which musical instrument has allowed you to feel the most emotions?

- Definitely guitar and piano. Piano was the first, then came the guitar, which I learned on my own and allowed me to take my music on the road more easily, even from a purely logistical standpoint. However, if I were to say which instrument gave me a more visceral and physical connection, it's definitely the drums. Initially, not having a drum kit, I played with sticks on the piano stool... Then, I must say that learning to use a computer to make music, understanding its secrets and studio tools, opened up a world and completely captivated me. At that point, I realised I could do more or less what I wanted with no limits.

 
 
We're approaching the end of our chat and we'd like to hit you with some rapid-fire questions. We ask these same questions to professionals in the music world who rely on us for a self-branding service we've been offering for years. Don't worry, no one here wants to profile you hahaha; we're just trying to understand some of your attitudes/preferences based on these easy and light questions. Let's start!
 

-If you were a geometric shape, what shape would you be?

- Rhombus! Always fascinated me, even as a clothing pattern.



-If you were an object?

- I'd like to be a magnet.



-If you were a work of art, which one would you be?

- Well, I love contrasts, but I like to think I have a fairly strong aesthetic canon. I'd say a work by Magritte!



-If you were a city, which city would you be?

- Berlin. A city that absorbs different cultures but continues to form a precise identity. I believe for the past fifteen years, Berlin has had no rivals from many points of view.



-If you were an animal, which animal would you be?

- A cat... No, wait! The cat is curious (a trait I have) but very suspicious. I'd like to be a curious but not overly cautious animal... A dog! I have two French bulldogs, which belong to my partner, but of course I feel like they’re mine too now.



-Stage or studio?

- Stage. Because if you're on stage, it means you have an audience in some way, while the studio doesn’t necessarily involve an audience.



-Guitar or drums?

- Drums. Although, while the guitar can exist without drums, drums without guitar, let's say, struggle a bit... But at 51, I must say I still have a strong desire for dynamism, so I'll take the drums.



-Fish or meat?

- Fish!



-Day or night?

- Day.



-Wine or beer?

- I'm for beer!



-MTV or Twitch?

- Twitch (laughs, editor's note). But what I do today would never have existed without the MTV of that time. Wait, I'll change my answer and say MTV because the MTV I worked for involved a professionalism that Twitch still doesn't have today.



-Freshness of recklessness or wisdom of experience?

- (laughs again, editor's note) The wisdom of experience! Because experience doesn't stop you from being daring; you just do it more consciously. When I was a kid, I missed out on a lot of things because I couldn't grasp them, whereas at my age, my taste is more developed; it's just that you're physically a wreck (hahah)! But since your question is related to the brain, I say wisdom. With my current mindset, I would probably have had a different kind of career. Many of the things I did compromised a more linear path, although I'm very happy with what I've done.



-We asked ChatGPT to ask you a question; here's what came out (in its own words…).

- First of all, thanks ChatGPT. I'm very curious...



-“Hi Enrico Silvestrin, if you could choose a historical figure or an artist to spend a day discussing any topic, who would you choose and why?”

- Wow. John Lennon! Instinctively him, because he's the first name that came to mind hearing the question. But yeah, him. I would love to spend a day with him and understand his contradictions, his complexities. I'd like to discuss many things with him, like living in an antagonistic way, without masters, free… I’m sure we’d share many interesting opinions.



-Last question. If there were a Ministry of Music in Italy, and in the future, when you're older, you were made the minister, what would be the first two things you'd do? (You have to add and remove one thing).

- I would force record labels to have an A&R team to go out in the field and, like big enterprises with managers, fire them if they haven't signed a predetermined number of bands by the end of the month/year! I'd pre-select them, but I'd choose a hundred, to be divided among the major labels, which are three, so in the end, the distribution would be a bit unfair (hahah). This would force the music world to interact with local scenes, making venues reopen. Rehearsal spaces would come back, new musicians, new bands instead of just solo acts, and all those YouTubers w***ers making technical videos about stuff that no one cares about would die off. Regarding what to remove, I would immediately fire all art-directors who impose their political dogmas and playlists at the TV and radio level. I would mandate that speakers and presenters themselves be the artistic directors! It would also be a very cost-effective process. That's my government program : )



-Enrico, thank you for being with us. We hope the inputs and ideas you shared today with us will make the readers think, even if just for a second, that an alternative is there for the take. It's been so much fun!

- It's been a true pleasure for me too! Anytime guys. Thank you, and see you soon.

 

Giuseppe D'Alessandro

Illustrator / Editor